Categories
Categories
All
Archive
Archives
October 2024
|
By the time summer rolls around, reflecting on what happened last year may feel like cognitive whiplash. That’s not the case, though, with the statistics from the annual Giving USA report that are released every June for the prior year. The team at the Community Foundation reviews the findings closely so that we can identify trends and strategies that could help you and other nonprofits strengthen fundraising and stewardship practices and build financial resources to support the community for generations to come.
You’re likely aware that the recently-released Giving USA report for 2023 reveals that while charitable giving in the U.S. increased to $557.16 billion, the increase failed to keep pace with inflation. When adjusted for inflation, total giving declined by 2.1% year-over-year. While the news is disappointing in some ways, it actually presents a terrific opportunity to communicate a positive set of messages to your donors. Here’s an example of a four-point messaging platform that might be a fit for your outreach strategy:
As always, please reach out to the Community Foundation for ideas and strategies. We are here to help you build your reserves and endowment funds. It’s our honor to support your work to improve the quality of life for so many people in our region. This article is provided for informational purposes only. It is not intended as legal, accounting, or financial planning advice. Comments are closed.
-->
|